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Tractor Supply Company: Living Life Out Here
F-2120 | Published November 03, 2025 | 10 Pages Case
Collection: Darden School of Business
Tractor Supply company had benefited in surprising ways from the COVID-19 pandemic, most notably from household migration to rural areas and a shift in consumption habits toward the self-reliant, outd... Read More
Grupo Boticário: Orchestrating a Customer Value–Centric Growth Strategy to Compete in Brazil’s Beauty Market
M-1067 | Published July 31, 2025 | 16 Pages Case
Collection: Darden School of Business
Perfumery and cosmetics group Grupo Boticário was one of the leaders in its segment in Brazil by 2023, boasting 4,000 stores across 1,600 cities. For decades, the company had sold products from a sing... Read More
Where's the (Sustainable) Beef? McDonald's Quest
E-0489 | Published December 19, 2022 | 2 pages Case
Collection: Darden School of Business
In 2006, the Food and Agriculture Organization of the United Nations (FAO) published "Livestock's Long Shadow: Environmental Issues and Options," which, among other things, detailed the connection bet... Read More
Light Rail in Denver?: The Private Sector and Infrastructure Development (B)
GEM-0199 | Published December 08, 2023 | 9 pages Case
Collection: Darden School of Business
This case, a follow-up to "Light Rail in Denver?: The Private Sector and Infrastructure Development (A)" (UVA-GEM-0188) revisits Nwanneoma "Neena" Ngondai as she reflects on the work of the Denver Reg... Read More
Netflix and Dave Chappelle (A)
E-0499 | Published October 12, 2023 | 13 pages Case
Collection: Darden School of Business
In late 2021, Netflix leadership had to deal with some fierce employee and public blowback after airing The Closer, a comedy special by comedian Dave Chappelle. In the special—the last of six that Cha... Read More
Katni Fibres, Ltd.
F-2142 | Published March 12, 2026 | 11 Pages Case
Collection: Darden School of Business
In January 2025, the chief executive of a small yarn-production company in India must resolve an unexpected cash shortage. The task for the student is to evaluate the causes of this shortage (using a ... Read More
Private Debt and a University's Endowment Portfolio Decision
NA-1234 | Published May 29, 2025 | 2 Pages Case
Collection: Darden School of Business
This fictional case is written from the perspective of Benjamin Owens, an investment director at Blue Ridge Mountain University (BRMU).... Read More
WM-Credit Market
N-0019 | Published January 01, 2026 | 2 Pages Case
Collection: Darden School of Business
Case with supplement... Read More
From Blues Brother to Industry Leader: Growing Revenues at ParknPool
ENT-0176 | Published February 29, 2012 | 6 pages Case
Collection: Darden School of Business
With humble and unconventional roots, Jim Fonner's outdoor furniture company, ParknPool, began in Florida selling patio furniture door to door to hotels. Fonner and his then-partner dressed as the Blu... Read More
Red Bull (A)
M-0663 | Published January 13, 2002 | 12 pages Case
Collection: Darden School of Business
This case describes the history of the Red Bull brand and how the company stimulated and harnessed word-of-mouth to build a new product category (functional energy drinks) and brand franchise. The cas... Read More
Artificial Intelligence Here and Now: Managing through Hype and Reality
OM-1724 | Published March 16, 2021 | 7 pages Case
Collection: Darden School of Business
What tangible use does artificial intelligence (AI) have in a typical business setting? In this fictional case, Viviana Valenty, chief technology officer of e-commerce company Corellia, must decide ho... Read More
Paragon Corporation and Its Flight Department
OB-0668 | Published October 16, 2000 | 6 pages Case
Collection: Darden School of Business
A new director of flight operations for a global firm growing by acquisition must manage a series of issues concerning service, pay scales, training, and new information technology. All emerge in this... Read More
James Madison and "The Business of May Next" (A)
OB-0968 | Published February 03, 2009 | 10 pages Case
Collection: Darden School of Business
On April 8, 1787, James Madison wrote to Governor Edmund Randolph of Virginia: "My Dear Friend, I am glad to find that you are turning your thoughts towards the business of May next." Madison was refe... Read More
Chile and the Tequila Effect
F-1113 | Published March 05, 1995 | 24 pages Case
Collection: Darden School of Business
This case fits into courses on macroeconomics, international finance, and capital markets. It raises the issue of privatization of the social-security system and its impact on the economy and local ca... Read More
The European Union and the Coronavirus: What Did It Learn from the Great Recession?
GEM-0181 | Published August 15, 2022 | 19 pages Case
Collection: Darden School of Business
After one of the longest meetings of the European Union (EU) since 2000, the prime ministers, presidents, and chancellors of the 27 member states finally concluded their milestone agreement on July 21... Read More
Figma's IPO Narrative
F-2137 | Published January 23, 2026 | 17 Pages Case
Collection: Darden School of Business
This case is set a week after the initial public offering (IPO) of Figma, Inc. (Figma; NYSE:FIG), in summer 2025; the protagonist's is the chief investment officer, Edwin Fernando. The excitement of g... Read More