Business Case Studies & Business Publications

Spyros Pharmaceutics (A): The Booklet La...

Weiss, Elliott N.

Case

Spyros Pharmaceutics (A): The Booklet Label Decision

Weiss, Elliott N.

OM-1682 | Published January 27, 2020 | 5 pages Case

Collection: Darden School of Business

Product Details

A packaging supplier for a pharmaceutical firm proposes an innovative cost-saving measure for the next clinical trial: instead of dozens of custom labels for participating countries, the company can create one universal booklet label with a page for each. A senior clinical-supplies manager must weigh the proposal before presenting it to the clinical team. Were the efficiency and cost savings worth the hassle? This fictional case is designed for a first-year operations module on supply chain management.