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Plains Ventures: Investing in the Heartl...

Markou, Panos, Pa...

Case

Plains Ventures: Investing in the Heartland-NP

Markou, Panos; Parker, Christopher; Klopfenstein, Amy

NP-0050 | Published May 19, 2025 | 2 Pages Case

Collection: Darden School of Business

Product Details

Justin Wilson, president and managing director of venture capital firm Plains Ventures, faces a critical decision: how to allocate a fund’s capital between two portfolio companies, Lecoeur Labs and Evanescence Sciences. Both companies face significant challenges and require additional funding to survive but also present strong potential upsides. Wilson must weigh the risks

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