Business Case Studies & Business Publications

Becca Brothers: Jandie Griffin

Frey, Sherwood C. ...

Case

Becca Brothers: Jandie Griffin

Frey, Sherwood C. Jr.

QA-0632 | Published September 1, 2004 | 2 pages Case

Collection: Darden School of Business

Product Details

This series of short cases (see also UVA-QA-0631) is written for use with high-school students. Da Click is a successful local rap band that has attracted the attention of the national recording company Becca Brothers. The series presents a multi-issue negotiation over the group's first recording contract. There are congruent, distributive, and integrative issues that provide an opportunity for creating and claiming value.